Business

Who Do You Want To Be?

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January is a time when many of us start thinking about what we want from the year ahead of us. What do we want to achieve? Where do we want to go? What do we want to do? The statistics surrounding New Years Resolution’s are diabolical and for most people by the time they read this post many of those plans will have fallen by the wayside. There is lots we could talk about regarding goal setting and habit formation and there is a great body of work around this by people like Tony Robbins and Charles Duhigg. However I wonder if it is more useful to turn our thinking to a more fundamental question. Rather than asking “what do we want to do?”, what would happen if instead we asked ourselves “who do we want to be?”? Instead of planning to run three times a week or make 25 sales calls a day, what if we focused on being a runner or being a sales superstar?
We use identity statements all the time but often without much thought. “I’m a father”. “I’m an HR Business Partner”. “I’m Senior Vice President of Sales EMEA”. They might be useful labels but in reality they don’t tell us much about what the role entails. And therein lies their downfall and at the same time their shining beauty. Used in the right way, these identity statements present a huge opportunity. We get to choose. We get to decide how we play the part. Rather than asking ourselves if we are capable of fulfilling the role, we can start to think about how we are going to fulfil it in our own authentic way.

When I was training to be an actor one of the crucial steps to creating a character was drawing up a list of characteristics. You had to decided what the character was like. Was he brave? Was he smart? Was he naive? These qualities then informed the way in which you played the part. In simple terms, the sort of energy the character approached a situation with was dictated by these characteristics. A confident character enters a room in a very different way to a timid one. When we take time to define our roles, we can choose our characteristic which in turn help to shape our outcomes. You get very different results if you focus on being a committed, powerful and dynamic athlete, rather than just attempting to go to the gym three times a week.

So, instead of writing resolutions this year, I’ve defined the roles I want to play in my business and personal life and for each of those roles I have chosen at least three characteristics. Two weeks into January and I’m making progress in all areas. It’s less about ticking boxes and working to complete isolated activities and more about taking a holistic approach to the sort of person I want to be and the impact I want to have on the world. The roles are helping me to focus my attention and not get distracted by shiny objects and the characteristics are helping me bring the right kind of energy to my activities. The added bonus is that if I miss a workout or succumb to a biscuit with my cup of tea I can look for other ways to fulfil my chosen role rather than beating myself up for falling off the wagon and failing in my chosen task. After all, no matter what role we decide to play, we’re only human and our failures as well as our success are what make us who we are.

Living In The Moment

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We moved house this weekend. It’s an event that is generally accepted as being one of the most stressful periods of your life and if our experience can be regarded as typical, there are so many things happening simultaneously that it is sometimes hard to determine whether you are coming or going. As I’m sure my wife will testify I’m pretty meticulous and like to plan things in great detail, so in a high stress situation like moving, my challenge was not to get swept up in the chaos or to place all of my focus on the things that weren’t going to plan – of which there were many!

Now, I’m not going to lie and pretend that I was always a model of cool, calm, collectedness  - there was a certain incident involving the garage keys which definitely spiked my blood pressure! – but I was struck by the impact that continually working to remain “in the moment” had on my levels of stress. Rather than focusing on what had or could go wrong, I tried to place my focus on what was happening at the precise moment in time and I was pleasantly surprised by the number of times I felt joy instead of dread.

When I was growing up I vividly remember an elderly friend of the family repeatedly telling us to “enjoy the moment” and at the time I really struggled with the concept. What I think he meant was really try to be present. Take time to notice what is going on around you, to breathe it all in. We live in a world that values and prioritises speed but all too often we fail to connect with the task at hand or the people we are interacting with. We should be human beings but much of the time we are human doings.

The challenge is to continually be in control of your state. To choose the attitude you take into a situation rather than allowing the attitude to choose you. For me that all begins in the body. What we do with our physicality has a massive impact on our mindset so taking a moment or two to stretch, to breathe, to shake things out really allows me to reset my emotional outlook. You can try it right now. As you read these words, take a couple of seconds to notice how you are feeling. What are you doing with your body? Are you holding any tension? What emotions are you experiencing? What thoughts are going through your mind? Now move. Go on! Get out of your chair. Stand up. Stretch. Take a couple of deep breaths. Smile. Feels better doesn’t it?

Making an effort to be mindful, to stay grounded and connected to your objective not only makes you feel better, it makes you more productive too. Rather than flapping around or jumping from one task to the next and back again, being in the moment helps you to move towards your goal one step at a time. It’s not easy but it is effective. During the house move at moments I felt like I was juggling 101 task but when I forced myself to focus on the most important task at hand we seemed to take exponential leaps forward.

So, as you go about your day today take a moment to pause, to notice and to make a choice. How do you choose to be? How would you like to feel? There are no guarantees that everything will go smoothly and according to plan but you’re much more likely to enjoy the journey. As for me, I’m looking forward to getting back from the office, lighting a log fire and soaking in the surroundings of our beautiful new home.

Is it time to ditch digital?

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We live in a very connected world. Or so we think… Smart phones and social media have made it easier than ever to grow our networks and broadcast our achievements and yet somehow, amidst all the noise, many people are struggling to make an impact. A quick review of my iPhone apps today revealed that I have 704 Facebook Friends, 1040 Twitter Followers and 1106 LinkedIn Connections. That’s a lot of people and I love the interaction that I have with them. However, as the world becomes more digital it is more important than ever that we can create meaningful human connection and don’t over rely on technology to do the job for us.
If you want to create more impact and have more influence at work try ditching your email and picking up the phone instead. Better yet, walk across the office and speak to colleagues face to face. “Compliance culture” has created the proliferation of massive email chains where people are more interested in covering their backs by documenting their interactions than they are in effectively and efficiently solving the problems at hand. What would happen if you got into the habit of pausing before you hit reply to the latest thing in your inbox? Would a more personal response get you a better outcome? How much time could you save if you cut out the email back-and-forth and discussed the issue instead?

In the moment digital can feel like the easiest and quickest option, yet often it simply delays an inevitable human interaction. To really solve meaningful problems we have to connect, to build trust and develop relationships. Verbal conversations whether on the phone or in person allow us to do this. You can’t fully read body language or decipher tone in an email or an instant message, no matter how many emojis you use!

Yet the solution can’t simply be more face-to-face time. In fact, the research suggests that the average employee spends 31 hours a month in meetings they consider a waste of time! Instead we need to think about the quality of our interactions. Do we have a clear intention for the meeting or call, a tangible objective that we can measure success against? Does everyone present need to be there? Is the agenda clearly defined? Two of the most successful strategies we’ve found for increasing productivity are making meetings shorter – 15 minutes or 45 minutes work well instead of the traditional 30 minutes or an hour – and conducting meetings and conference calls standing up . When people know that time is of the essence and they can’t slump in a comfy chair and zone out, it’s amazing how much more energised and driven people become.

In reality digital is here to stay. Whilst ditching our smartphones might seem appealing, they actually bring us major benefits when used in the right way. The most important thing then is for us to stay in control of our tools rather than allowing our tools to dictate our performance. Being a great communicator is all about self-awareness and being strategic. Instead of reacting immediately to a stimulus, pause and make your response a conscious one. However you choose to respond, the more you truly connect the more effective you’ll become.

Take some time out! The importance of connection.

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It’s been a hectic few months. I’m not complaining at all. I’ve had the pleasure of training some amazing delegates and speaking at some brilliant events and now it’s time for a rest. I’m taking next week off and I can’t wait! Of course I’m looking forward to a few lie-ins and the thought of not checking my emails is very appealing but I’m most excited about the extended opportunity to connect – with myself, with my loved ones and with my environment. It might sound a bit fluffy but connection is so important for our wellbeing and happiness and it’s a fundamental ingredient for high performance.
It All Starts With You

It may sound selfish, however, the key to being truly connected is time for yourself. If you’re not in touch with your own sense of purpose, your values and your emotions, then it’s impossible to make anything more than a superficial connection with those around you. If you want to function at a higher level, you have to be in deep connection with the things you are trying to achieve. If what you are doing doesn’t make you want to jump out of bed in the morning, then it’s unlikely that you’ll stick to the plan when temptations or opportunities for procrastination present themselves.

Now don’t get me wrong, you don’t have to love every little task you do, you just have to understand how each step you are taking is part of the overall journey you have chosen to embark on. I spent a good chunk of yesterday going through the business accounts. If I’m honest it’s the part of being an entrepreneur that I enjoy least. However, I know that if I want to succeed in my mission of helping people reconnect with the spoken word, I need to have a viable business that makes money and being on top of the numbers is an essential part of that.

Next week I plan to carve out some quality time each morning to focus on the bigger picture and prepare myself for the exciting challenges that lie ahead. I find that the knock on effect of this is that once I’ve had my “thinking time” I can be much more present and connected with my family. I get to really enjoy the time we spend together without getting distracted by the “work noise” that pops into my head. I’m the first to admit that I often find it difficult to switch off – I love what I do – so working in this way allows me to stay connected to all parts of my life by simply choosing where I place my focus. And I don’t just do this during the holidays. Whenever possible I start the day with planning time and some headspace, so that by the time I reach the office or the training room I am ready to hit the ground running.

There’s Always Time

One of the biggest objections I hear when I talk with people about the importance of connection is “I don’t have time”. We tend to wake up in the morning and get straight on the treadmill of life. We spend our work day moving between meetings, phone calls and emails without taking the time to breathe. Not only do we fail to make time for ourselves, we fail to make time for others too. We tend to see our interactions with colleagues and customers as transactional rather than transformational. When we do this we miss a massive opportunity.

The old adage that time is our only finite resource is often overused. What’s vital to remember though is that we are free to choose how we use it. If you had to find 10 minutes in your day to do something of “life or death” importance, you would. Of course you would also have to let something else slip to do it -  that goes without saying. So what we’re really talking about is not a lack of available time but our choice of priorities. What value do you place on connection and what are the benefits of making it non-negotiable? It might be easier to have superficial “yes” or “no” conversations with colleagues and team members but what could be gained by going beneath the surface and working for deeper understanding? Getting out from behind your desk at lunchtime and seeing the world around you will create infinitely more opportunities and spark infinitely more ideas than eating a sandwich at your desk hunched over Facebook. We must take responsibility for creating space in our life. No one else can do it for us.

So, whether you need to focus on connecting with your purpose or connecting with those around you I encourage you to take some time-out this week. Are you sure you don’t have 10 minutes?...

All Change. The time has come for a new style of leadership.

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Recent political events in the UK have left the establishment across the globe reeling. What’s next? What will be the impact? Where do we go from here? Whilst the answers to these questions have yet to unfold, what is clear is that traditional methods of leadership aren’t working. This isn’t just a massive problem for the political class. Over the coming weeks and months the pain will be felt by business leaders and managers in every corner of the economy. Whether Brexit will leave Britain better or worse off in the longterm is irrelevant. The only certainty right now is uncertainty. Businesses that embrace the challenge are the ones that will succeed. Leaders who can galvanise their employees around a positive vision for the future and create forward momentum will reap the rewards. The map no longer reflects the territory. The time is ripe for pioneers.
For many people current events have created a generalised feeling of uncertainty and inertia. Motivational leadership is not enough. Rallying cries and calls to action will fall flat. If we want people to come on a journey with us, we need to engage them and help them understand their role. In order to create lasting positive change and unlock the opportunity that a shake up of the status quo undoubtedly creates, we need to step into a phase of “Activational  Leadership”. We need to work with our organisations and teams to truly understand the lay of the land from all perspectives and then quickly create a consensus for action. The role of the leader becomes that of the editor-in-chief, sifting through the narrative to distil the best, most compelling story to tell and then presenting it in the most exciting way possible. It is vital that leaders have the ability to ask the important questions and then communicate their findings so that individuals understand their roles clearly and feel compelled to act. As leaders we need to help our people connect to a strong sense of their own identity and then enable them to embody it.

So what do I mean by Activational Leadership? Activational Leadership focuses on moving our followers to action and requires three key skills: the ability to listen, the ability to tell stories and the ability to coach. Combining these three attributes allows leaders and managers to empower employees to take responsibility and most importantly to act.

Top down initiatives in the current climate will, at best, be stalled by a disengaged workforce or, at worst, be rejected outright by people desperate to have their voices heard. If we want to heal division and sooth those in our organisations who feel disengaged or disenfranchised, we have to commit to taking the time to listen deeply. When people feel they have a voice, they feel able to contribute constructively to the conversation – if their audience is listening they don’t need to shout.

The next step for us as leaders is to uncover the story. Facts and figures are not enough to achieve buy-in. We need to paint pictures with words. We need to create opportunities for our employees to associate with the narrative and place themselves at the heart of the action. Storytelling is a shared experience and when the audience is compelled to re-tell or pass the story on, the ultimate form of engagement has been created.

The final step is then to adopt the role of coach and support our employees to create their own victories which will in turn drive the action forward. The ability to communicate in this way is a multiplier and creates leverage. Rather than one person trying to pull or push an organisation into motion, multiple catalysts for change are unlocked. The best coaches will then find ways to harness that energy and channel it to support the narrative.

This shift in leadership style won’t necessarily be easy and will certainly require effort. Whilst not all leaders and managers have these skills today, they can be taught. The companies that succeed will be the ones willing to take risks, adapt and invest in developing their people to rise to the challenge.

Meaningful Minutes - How To Increase Your Presence

I’m often asked by people how they can have more “presence” for me the answer is very simple, make sure you’re “in the moment”, not connected to something that has just happened or to something that’s coming up in the future. In this video I share a simple tool that I use to help me create moments of true presence everyday.
Put it into practice and let me know how you get on in the comments box below.

Keep shining!

Dominic

Resonance - The Key To Connection

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I shed an unexpected tear yesterday. The news of Sir Terry Wogan’s death hit me in a surprising way. He was someone that I respected as a broadcaster but I would never have categorised myself as a “fan”. Whilst I have fond memories of watching Children In Need as a kid, I was never a religious listener to his radio programme and I have only vague recollections of his television chat show. Yet, somehow, without me ever realising it he had connected with me. As I read about his passing, I felt sad. Just weeks before, I had had the same experience on hearing the news about David Bowie and Alan Rickman. A sense of loss, a feeling of grief, a tangible connection to people that I had never met. What was it that had moved me? Why did I have such a strong emotional reaction? I’ve been mulling it over for the last 24 hours and I think it comes down to one thing. Resonance.

If I think of all three men, not only do I see their faces but I can hear their voices. All three had unique and distinct tones that were unmistakably them. Through their sound they were able to connect and that connection bound them to their audience. This might all sound a bit “new age” but the reality is much more scientific. When we speak we are simply sending waves of sound towards our audience, which hit the tiny bones in the inner ear and are then decoded by the listener and interpreted for meaning. All this takes a split second but the impact is much longer lasting. Send boring sound waves and you are likely to be forgotten. Send something more unusual or exciting and your message will land.

We talk of ideas “resonating” with us. On a very basic, animalistic level, I think that means that we literally feel their vibrations. The message is felt in our hearts. So, having a rich, resonate voice is important if you want to really connect with your audience. There’s a reason that they used a soft husky voice on those M&S food adverts for example. If the narrator had a sharp, nasal tone, you would be much less likely to dream about the melt-in-the-middle Belgium chocolate pudding that was appearing on your screen! 

Resonance is something that we can develop, some voices have more natural resonance than others but it is a skill that can be worked on. There are simple exercises that you can practice to increase it. However, fundamentally, the trick is to get comfortable with allowing the voice and your message to be heard. Not holding it in – keeping your ideas close to your chest – but being generous and willing to share. I think often we judge the sound that we make. Allowing yourself to be heard can make you feel vulnerable but it is in those moments of vulnerability where you truly connect to your audience. You move past the exchange of ideas and into something more intimate and exciting.  Wogan, Rickman and Bowie are all great examples of performers that could take their audience on a journey, who’s unique voices instantly transported us and who’s messages spoke to our emotions.

Terry Wogan’s poignant parting words to the listeners of his final breakfast show in 2009 have been replayed and quoted many times in the last 24 hours. Simple and powerful they spoke directly to the heart. “Thank you. Thank you for being my friend.”… Imagine if all businesses had that level of relationship with their customers… That, my friends, is the power of resonance.

Keep shining

Dominic

Why OK just isn’t good enough...

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I love learning and personal development. The bookshelves in my office are crammed with books on goal setting, productivity, creating successful habits and various other “lofty” topics. I have an Amazon Wishlist containing 164 business books I would like to read and my Kindle is littered with half completed manuscripts that I have mined for pertinent content and then cast aside. My problem isn’t appetite for knowledge, it’s retention. I have discovered that whilst I am digesting new information at a rate of knots, I am failing to hang on to the majority of it. I thought I was “OK” at remembering stuff. The reality is, I am not! I have never thought of my ability to learn as an issue but as I work hard to take my life and business to the next level, to push the boundaries of what I think I am capable of, I realise that I need to get some help, I need to develop some new skills. So, I’ve enrolled myself on a SuperLearner course and I’m learning how to rewire my brain to help me remember more and increase my reading speed. I’m determined to make a dent in that massive reading list!
It’s easy to go through life being “OK”, to stay within our comfort zone. The reality is however that if we want to grow, if we want to achieve our dreams, our New Year’s Resolutions, if we want to reach our full potential we have to push for more. We have to move past “OK” and aim for greatness. In my work as a trainer and a coach I meet so many people who say they’re “OK” at communication, that their presentation skills are “fine”, “not something I need to work on”. If I film them presenting and ask them to watch their performance, suddenly the reality is very different. Very quickly they come to realise that something that hadn’t seemed like a problem before, is actually holding them back from what they were trying to achieve. They realise that they don’t currently have the level of skill necessary to consistently win the pitch, inspire the team, get the promotion or whatever else it is they are looking to do. It’s not that they’re bad, it’s just at best they’re “OK”.... The moment they realise that “OK” isn’t good enough, they are able to move forward. Awareness is the key.

As human being’s we’re quick to defend ourselves, to protect ourselves from criticism. We don’t like to make ourselves vulnerable. However, unless we can be truly objective and honest about our current situation, we will find it almost impossible to achieve our goals.

I’m bad at remembering stuff and I’m a pretty slow reader. I am learning skills to change that. What’s holding you back and what are you going to do about it?

Keep shining!

Dominic

Get more confident. Make more sales. Increase your influence.

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It’s been a busy few weeks. Since November 1st I’ve been up and down the East Coast Mainline more times than I care to remember, delivered 10 days of training for a total of 152 delegates, been photographed for a magazine feature, run my first ever webinar, compered a 3-day conference for 300 people and won a small business award. The most exciting thing of all though, has been meeting and working with three of my heroes. This month I’ve been lucky enough to spend time with Sir Clive Woodward  (World Cup winning rugby coach), Richard Reed (founder of, in my opinion, one of the coolest companies in the UK, Innocent Smoothies) and Daniel Priestly (author of the best selling books Key Person of Influence, Entrepreneur Revolution and Oversubscribed).
When I spoke with them, all three shared some amazing insights into business, performance and success, however the most striking thing for me was how evangelical all three of them were about the need to have a coach or mentor if you want to achieve your dreams.

When you think about it, it’s obvious. Look at any olympic athlete, premiership football team, Hollywood actor or FTSE 100 CEO, they all have coaches and mentors, people who can offer an outside perspective, help them to focus on the important tasks and ultimately enable them to perform at the top of their game. If you’ve ever been lucky enough to work with a personal trainer, you’ll know how much quicker you get the results you are looking for compared to turning up at the gym on your own, floating about from machine to machine and doing whatever exercises take your fancy.

Why is it then that so many “normal people” don’t see coaching as important and urgent? They see it as the icing on the cake rather than the foundation for success. So many business owners put off investing in themselves until they’re making more money – If a football club waited until they’d won a few games before they bothered getting a Manager, you’d think they were mad! So many companies offer their staff training if they hit their targets, rather than offering their staff training to make sure they hit their targets – If the GB cycling team had just gone out for a few practice rides whenever they felt like it and waited to employ Dave Brailsford and his team until after they’d won a few races, they would never have taken gold at London 2012. So many talented individuals wait to work on their “soft skills” until they get promoted – If Rene Zellweger had waited to get a voice coach to work on her English accent until after the Bridget Jones movie was a box office hit, there would have been no box office hit.

The “normal’ approach doesn’t work. Extraordinary people have a coach. It helps move the dial in the right direction. It holds you to account. It makes you show up as the best version of yourself. For the last twelve months I’ve been working with not one but three coaches and it’s been a complete game changer for me. There have been moments when I have questioned the financial investment. There have been moments when I’ve wanted to hide from their scrutiny. There have been moments when I felt like I was too busy to make time for our sessions. But ultimately it’s made me better at what I do. It’s helped me serve my own clients better and it’s enabled me to have a month like November.

The reality is that we don’t invest in a coach to learn a technique or a methodology, we invest in a coach to achieve a result. My one-to-one clients don’t come to me to improve their presentation skills and performance. Not really. They come to me to get more confidence, make more sales, become better leaders, achieve expert status, negotiate better deals and have more influence.
As we head into December it’s time to start reflecting on the year that’s past and planning for the year to come. Don’t just take my word for it… If you want to make 2016 your best year yet, listen to Sir Clive Woodward, Richard Reed and Daniel Priestly… Get a coach!

If you’re interested in finding out how you can work with me to kick start your year click HERE. If I’m not the right fit, that’s fine, I just urge you to get out there and find someone who is. You won’t regret it.

Keep shining!

Dominic

The Power Of Imagination

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On Monday I overheard my daughter playing in her cot. She was completely engrossed in a magical world of her own creation. I put a short post about my observations on Facebook and my wall exploded. The need for us adults to engage our imaginations seemingly struck a chord. 

Yesterday I spent the day teaching a group of engineers the art of storytelling. At first I worried that it might be a hard sell, too far removed from their world of facts and figures. I couldn’t have been more wrong. Their desire to play, to connect with each other on a simpler, more human level was inspirational. 

So why is imagination important? And what are the creative lessons that we can take from the world of make-believe and the arts, that can help us succeed in business? 

Stay Creative 

It may seem obvious, and I’m sure someone else has said it more eloquently but if you can’t imagine something you will never create it. Our ability to envisage the future, to dream big, to think the impossible, is what separates human beings from other mammals and ultimately drives our society forward. Even 20 years ago not many people believed that space travel would be possible for the man on the street. Today, if you head on over to Richard Branson’s Virgin Galactic website you can complete an application form to become an astronaut! In just the last few weeks scientists at Penn University in the USA have been able to 3D print blood vessels. And Elon Musk’s Hyperloop technology has taken a massive step forward and could see us traveling to our destinations in specialised pods at the speeds of up to 760mph. The future is coming! But the only reason it’s coming is that people were brave enough to dream. To think creatively about the worlds problems and push the boundaries of what is possible. It’s easy to fall in repetitive patterns and assume that your situation or the things that you’re working on can’t change. Challenge your perception and ask yourself the magical question “What if…?”

Stay Flexible

I’ve written about the importance of staying flexible before. Our ability to adapt is key to our continued growth both individually and organisationally. When we allow our imaginations to run free something exciting happens. We open up a world of possibilities. We start to see options rather than obstacles. At drama school young actors learn to improvise, a incredibly vulnerable practice but one that can be incredibly liberating. One of the key rules of any successful improvisation is to “accept every offer”. You are taught not to block ideas but to run with them. No matter how odd a curve ball you get thrown, your job is to build on it rather than push back. That doesn’t always happen in “real life”. Human beings have an inbuilt negative bias, its a natural protection mechanism that’s designed to stop us getting eaten by sabre tooth tigers and other dangerous predators but it has no real function in the twenty first century workplace. Instead of saying “yes but….” to the next offer that comes your way, what would it be like to say “yes and….” instead?…

Stay Playful

To quote Plato “You can discover more about a person in an hour of play than in a year of conversation”. When we play, we allow ourselves to connect. We let our guards down and become more human. Play helps us build relationships. Think back to your school days, I bet you can remember the kids who were on your sports team or in your orchestra better than the kids who were in your biology class. Why? Because through the collective experience of playing together, you created stronger bonds. Play is also fun. It provides variety, makes us feel good and boosts performance. When we take time out of the “norm” to do something different, we recharge our batteries. There’s a reason why Pixar animators can decorate their offices in any way they choose… What would happen if rather than looking at problems in a linear way, we were prepared to see them through the eyes of a child and play with them until we found a better solution?

The imagination is one of the most powerful tools in our tool kits but all too often it’s left rusting at the bottom of the bag. I believe that the more we engage with it and dare to use it, the more happy, successful and prosperous we will be.

I’d love to hear your observations about how the power of the imagination has impacted you or your business. Please feel free to share some magic in the comments box below ;-)

Keep shining, and creating and flexing and playing!

Dominic

Lessons In Endurance

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What Running 26.2 Miles Taught Me About Business

On Sunday 11th October I ran my first marathon. Historically I am not a runner. I signed up for the challenge because I wanted to give something back to the fantastic hospital that treated my daughter after she had an accident at the beginning of the year. It was a personal challenge but also a very public one. I had told all of my family and friends about what I was doing in a effort to raise as much money as possible. I was then contacted by a TV production company who were interested in my story and wanted to film me training and during the race for a documentary they were making about the event. I had nowhere to hide…

I’m not going to lie and say it was easy, it was the most physically and mentally demanding thing I’ve ever done. The race and the months of preparation challenged me in ways I hadn’t expected and there were moments when I doubted that I’d be able to complete the challenge. But I did. In 4 hours 31 minutes. A time of which I am incredibly proud. The whole experience has changed me as an individual and as a business owner. It’s made me change the way I think about the challenges I face and it’s made me more determined than ever to succeed at those things that I choose to do. It was a brilliant experience. Here are the lessons I learned along the way…. 

Take it one step at a time

There’s nothing sexy about training for a marathon. Just like any major project with a delivery date way off in the future, the thought of achieving your goal, of crossing the finish line, is exciting and extremely appealing. However, the reality of what comes before that celebration, the journey you must go on to get there, is pretty bloody boring and full of lots and lots of hard work. I had just under nine months to train for the race and after the initial excitement of starting the project had worn off, it was very hard to find the motivation to leave the house on a cold, wet Sunday morning to go jogging for two hours. I soon discovered the importance of splitting the journey into bite-sized chunks, mini-projects or milestones that I could tick off along the way. Complete at least 2 runs a week. Run a half marathon. Run for 3 hours without stopping. All little goals within the bigger goal that gave me a sense of achievement and of forward momentum. As a result I now include milestone in all of the projects within my business which not only gives me and the team a way to measuring our progress but also helps us resist the urge to cram all of our preparation in just before the deadline. As any marathon runner will tell you, pacing is the key!

Find yourself a cheerleader

The road to success can be pretty lonely. We’re all our own biggest critics and when things start to veer slightly off track we can be pretty quick to put ourselves down. We go straight to our default negative bias. The little voice inside our heads starts telling us about all the things that we haven’t done, all the targets that we’ve missed and all the reasons that we’re sure to fail. Our ability to manage that voice, to demand that it changes its tune and starts championing us instead, can be the difference between success and failure. When “you’ve still got 6 miles to go, I hope your knees hold out” changes to “you’ve done 20 miles already, the finish line’s within reach” the difference is tangible. And it’s not only the internal voices that are important in helping us to achieve our goals. On race day I had teams of friends and family strategically placed at intervals along the route: cheering me on, waving signs and offering me jelly babies and bananas! The impact of this was huge. All of a sudden I wasn’t alone. For a couple of fleeting seconds I felt connected and part of a bigger team. Just imagine what a difference it could make in your business if you created a more positive script for yourself and regularly checked in with the people who champion you and believed in what you were trying to achieve.

Keep pushing

With so much invested in the run and with so many people aware of what I was trying to achieve (not to mention the TV crew following me round!) giving up was never really an option. But that doesn’t mean that it didn’t cross my mind. About three weeks before the event I had to pull up short on a training run due to knee pain and I was seriously worried that my chances of racing were over. A couple of days before the run I developed a full body rash, started running a fever and was having cold sweats – I think I caught a virus – and again the doubts crept in. And the on race day itself, around the 21 mile mark, I hit the dreaded “wall” and was convinced that I’d have to give up there an then as I had no energy left and I could hardly breath. But at every hurdle I kept pushing on. Not because I believe that anything’s possible. It’s not. I’ll never win a marathon – unless I’m the only person in the field :-). The reason I kept pushing on is because I’d done my homework. I’d put in the training hours . I’d eaten the right food. I’d chosen good shoes and even better socks (essential for anyone who fancies running a marathon themselves in the future). And most importantly I’d prepared my mind to go the distance. I’d anticipated that it wouldn’t all go according to plan and I put tactics in place to cope with it. I crossed the finish line with a smile on my face. My body ached, my lungs were stinging and I had achieved my goal.

Don’t forget to celebrate

After I collected my medal I didn’t go home and start training for my next challenge. I went out to the pub to celebrate – via a long hot shower of course ;-). This may not sound extraordinary but when I compare it to what I would normally do in a business context there is a big lesson to be learned. Believe it or not, despite the fact that I’m an actor, I don’t really like being the centre of attention. So, when my wife told me that she’d invited 40 people to celebrate with us after the race I felt pretty uncomfortable. Plenty of other human beings have run a marathon, it’s really nothing that special. My default position is to swipe things under the carpet, to acknowledge my successes briefly and then move on to the next thing. But my thinking has now changed. I realised that celebrating success wasn’t just about me, it was about recognising all the people that had been part of my journey. It was about my wife and daughter who’d put up with the relentless training schedule that had eaten into our weekends and changed the contents of our fridge. It was about the friends and family who had turned up to cheer me on along the route and it was about everybody that had read my story, pledged money to the cause and sent me beautiful messages of support. Those few hours in the pub will always be really special to me. I got a chance to relive the race from a different perspective and to create even stronger bonds with my “tribe”. Successes need to be celebrated. It’s too easy to switch focus to the next big thing as soon as a goal is ticked off the list. However, unless we give ourselves the time to enjoy our wins, we miss an important moment for reflection and connection that sets us up for continued success in the future.

I am now a runner. I’m not sure where it will take me next and I’m pretty sure I won’t be going full marathon distance in the foreseeable future, however, I do know that the experiences I have had over the last nine months will have an impact for many years to come.

What have you learned from your recent challenges? What will you do differently in the future?  I’d love to hear your thoughts, so please leave your comments in the box below.

Keep shining!

Dominic