Leaders and sales professionals spend the bulk of their time communicating with other people, usually with the intention that they will do something. Get a task finished or make a buying decision.
The way you choose to communicate has a huge impact on the quality of the relationship and how your audience will respond next time.
Essentially you have two options open to you. I’ll touch on each of them in this video so you can work out which is likely to have the best results.
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